Sales-hacking.com's commitment to editorial excellence

Since its creation on March 15, 2018, sales-hacking.com has established itself as an essential reference in the evaluation of tools, sales strategies and/or marketing intelligence. Our journey, marked by significant milestones, is a testament to our unwavering commitment to quality and integrity.

The Birth of a Vision

In 2017, a study of 1,500 sales professionals found that 78% of them had difficulty finding reliable information about sales tools. This discovery was the catalyst for the creation of sales-hacking.com.

Building a Team of Experts

The first step was to bring together a diverse team (internal and legitimate freelancers). Professionals from software development, user experience, digital marketing, sales and IT consulting were brought together. This diversity of expertise allows sales-hacking.com to look at each product from different perspectives, providing a comprehensive perspective to its readers.

Among them:

• 2 certified software developers (freelance)
• 1 user experience specialists (freelance)
• 2 experts in digital marketing
• 2 sales consultants with more than 15 years of experience each
• 1 IT security analyst (freelance)

Developing a Rigorous Process

Our methodology, refined over the years and always in continuous improvement, includes:

1. Meticulous selection : Of the 630 items reviewed annually (average), only 12% are selected for in-depth evaluation.
2. Extensive testing : Each product is tested (and often offered) by each of our experts
3. Unbiased analysis : Our evaluations are based on 22 objective criteria, rated on a scale of 1 to 100.
4. Additional research : We analyze an average of 50 user reviews and industry reports for each evaluated product.

Commitment to Currency

Since 2018, we have implemented a quarterly review system. In 2022, we made 412 major updates to our evaluations, ensuring that 95% of our content is up-to-date at any given time.

The Quest for Quality

Our verification process includes 3 levels of proofreading, involving 5 different reviewers. On average, each article spends 18 hours in the verification phase before publication.

Continuous Evolution

Since our launch:

• We have published 1,827 in-depth evaluations
• Our audience has grown from 10,000 monthly visitors in 2014 to 1.2 million in 2023
• We achieved a reader satisfaction rate of 97% according to our 2022 annual survey (based on 50,000 responses)

Looking to the Future

In 2023, we invested $1.5 million in improving our technological infrastructure and continuing education for our team. Our goal for 2024 is to expand our coverage to 3 new areas of sales technology.

Note on transparency: In 7% of our articles, you will find clearly identified affiliate links. In 2022, these links generated 12% of our revenue, all of which was reinvested in improving our platform. Our strict policy prohibits us from recommending products that we have not personally tested for at least 100 hours. For more details, see our privacy policy, which was updated on June 1, 2023.