Clearbit : Full Review, Testing, and Presentation (2024)

What is Clearbit?

Clearbit (clearbit.com) is the marketing data engine for all of your customer interactions.

Understand your customers in depth, identify your future prospects and personalize each marketing and sales interaction with data that feeds your entire business

Clearbit's mission is to build the data backbone for modern businesses, to be the marketing data engine for customer interactions.

It helps businesses grow by providing them with tools that allow them to deeply understand their customers, identify future prospects, and personalize each marketing and sales interaction as much as possible.

Who uses Clearbit?

Designed for marketing and sales managers, it's a Salesforce automation solution that allows assigning tasks, retargeting website visitors, qualifying accounts, evaluating leads, and more.

Benefits

1. Win more leads

• Automatically add top-notch data to every record.
• Save up to 2 hours per day per representative, which means more time to spend with prospects.
• Get alerts when key contacts visit your site or change jobs, and target them with personalized messages.

2. Identify more leads

• Better data means better evaluation of prospects, so you can target the best opportunities.
• Segment leads based on any data and send the right message.

3. Find new leads

• Find new contacts directly in Salesforce by simply selecting a few filters.
• Target based on company size, job title, department, etc.
• Return contact information, bios, and social accounts instantly.

4. Adapts to all workflows

Whether you need to map business details directly to Salesforce fields, create advanced reports, or custom routing rules, Clearbit can help.

5. Database

Clearbit data are made up of over 250 public and private data sources and sort through millions of data points, with 395 million contacts from over 20 million businesses in 165 countries around the world.

Google Chrome extension

There is a plugin ofClearbit extension for Google Chrome, which you can download and install from the Google Chrome online store.

Entitled “Clearbit Connect - Gmail™ Supercharge” and classified in the “Productivity” category, Clearbit has more than 1353 user reviews giving it an average of 4.4 out of 5 stars. It also indicates over 100,000 users of the Clearbit plugin.

Clearbit Connect is a small widget that lives in the sidebar of your Gmail account. It shows useful information about who is emailing you and allows you to find anyone's email address without leaving your inbox.

Pricing

The main plans are called Enrichment, Prospecting, and Revealing.

Real-time enrichment to transform prospects into customers thanks to Clearbit Enrichment. This feature allows users to download the B2B data they already have and then use the Clearbit database to enrich that data.

Build your pipeline instantly with Clearbit Prospector to access over 200 million contacts in 20 million businesses, so you can generate leads when you need them.

Reveal your most valuable website visitors with Clearbit Reveal. This tool makes it possible to identify the people who visit your site and to use this data to offer targeted content to visitors.

Paid plans

On the page of Clearbit pricing, you'll find information on pricing and monthly plans starting at 99 and 199 US dollars, depending on the number of credits/API requests you select.

This does not include the premium upgrade for Marketo, HubSpot, Pardot, and Salesforce integrations.

Upgrade options and business plans are available by contacting sales.

The Clearbit Prospector service plan starts at $999 per month and is billed at nearly 12,000 US dollars per year annually.

Free trial

Currently, a Clearbit free trial is offered on their website by registering here.

Security

You want your valuable data in good hands. Clearbit Enrichment is very aware that security is an essential aspect of online retail software.

You can consult the privacy policy by Clearbit Enrichment to better understand its internal security processes.

FAQs

What are some of the applications where Clearbit is commonly used in tandem?

It is mostly used in tandem with Gmail, Salesforce, and Marketo.

Does Clearbit Enrichment software offer an API?

Yes, Clearbit Enrichment offers an API that allows developers to create custom integrations with other systems. See their documenting.