Livestorm : Full Review, Testing, and Presentation (2024)

What is LiveStorm?

LiveStorm webinar is a French online solution based on a web browser, created to make webinar management accessible and effective, regardless of their size and nature.

It's a comprehensive suite of tools that's not limited to live, automated, or on-demand webinars, but also has features for:

• The creation and management of training videos
• Implementation of the design of online courses via videoconference
• Conducting product demonstrations for prospects with screen sharing
• The organization of hiring sessions
• Managing corporate webinars
• The creation of video podcasts

The history of Livestorm goes back to its origins and illustrates its commitment to innovation and accessibility:

• Foundation: LiveStorm was founded by Gilles Bertaux, Robin Lambert, Tom Forlini, and Vincent Garreau.
• Objective: The main objective was to make video communication management more accessible and easier for everyone.
• Philosophy: LiveStorm's founders created this platform based on the premise that every business, regardless of size, deserves access to reliable, easy-to-use, and feature-rich webinar software.

To put it simply, the French LiveStorm solution is more than a simple webinar platform.

It is a comprehensive online communication software, designed to meet a multitude of business needs.

If you are interested, I have also prepared a guide to the best webinar platforms.

Use cases

LiveStorm is a multi-functional webinar platform that is not limited to sales purposes. It has varied solutions across several sectors. Here are a few specific examples of using LiveStorm:

• Product demonstrations: management of webinars to present a product to prospects and its functionalities, encouraging participants to use it thanks to LiveStorm
• Live event platform: Organization of live events with much more advanced tools than simple video conferences.
• Business communication: Sharing important announcements, updates, and changes with employees, ensuring consistent communication
• Online courses: Delivery of courses, training courses, or general educational sessions.
• Employee integration: Using LiveStorm to introduce new hires to the company's culture and values
• Customer training: Reduced support requests through online training sessions to help customers use a product.
• Podcast recording: Podcast recording to share ideas on various topics with the public. These recordings can then be shared on social media.
• API: Organization of virtual meetings with excellent video communication without logistical concerns.

In short, LiveStorm is much more than just a webinar platform. It is a comprehensive online communication software that has a variety of solutions for many different needs.

Livestorm platform users

The LiveStorm solution is a powerful webinar and video meeting platform that can be used by a wide variety of organizations and individuals.

Whether they're small start-ups or large established businesses, you have the tools to help your business grow with LiveStorm.

Here's who can benefit from using LiveStorm:

• Small businesses: If you're running a small business, LiveStorm can help increase your visibility, engage your customers, and effectively manage your online meetings.
• Medium-sized businesses: Midsize businesses can use LiveStorm to organize the management of webinars, training, product demonstrations, and online events on a larger scale for prospects
• Large companies: For larger businesses, LiveStorm can handle a high volume of participants, facilitating large-scale communications, such as general meetings or corporate training.
• Individual animators: Salespeople, broadcasters, trainers, and other professionals can use LiveStorm to reach and engage their prospects no matter where they are in the world.

LiveStorm is a versatile piece of software that can meet the needs of a variety of businesses and individuals looking to optimize their online communications.

Features

LiveStorm is a versatile and customizable software designed to boost your webinars and facilitate interactions with your audience. Let's enrich and update our vision of its key functionalities.

1. Team integration and collaboration tools

With the LiveStorm solution, you benefit from a complete suite of tools to work as a team on your webinars and landing pages. This includes:

• The ability to collaborate online with co-presenters and moderators.
• The ability to communicate directly with customers from the platform.

2. Scheduling and automation

LiveStorm has a range of automated tools to make it easy to schedule your webinar.

It allows:

• Managing live streaming in HD resolution.
• Co-animation with other companies and presenters.
• Unlimited storage of recordings across all accounts.

However, the additional cost per presenter for the co-animation option may be a consideration.

3. Analytics and integrations

After your webinars are over, Webinar LiveStorm offers an analytics dashboard to track data like attendance, source tracking, and engagement in addition to Google Analytics.

Additionally, this data can be exported to Webinar LiveStorm's 1000 third-party integrations, including email marketers, CRM platforms, social media, or Google Analytics.

4. LiveStorm Marketing Suite

With Webinar LiveStorm, you can:

• Manage promotions and personalize your content.
• Use adaptable and customizable themes for your landing pages, email addresses, and webinars.
• Customize your forms to collect specific data.
• Integration of a registration form almost everywhere, making it easy to promote your webinars and collect data.

5. Presentation and interaction with the audience

Webinar LiveStorm presentation tools allow you to:

• Share your screen, co-present, present slides at webinars, and share videos.
• Add a variety of call-to-action buttons to get your audience to take action.
• Use public participation tools, such as polls and live question and answer sections

6. On-demand webinars

Webinar LiveStorm also has the ability to create pre-recorded webinars on demand, and to automatically broadcast your webinars.

Webinar LiveStorm allows you to participate using a simple registration form.

7. Obtaining instant information

With LiveStorm, you can get instant analysis of your live events, providing rich data for all of your contacts. This includes integration with the most common CRM tools.

8. Livestorm Google Chrome Extension

Webinar Livestorm was designed to help small businesses and startups optimize their webinars.

Key features of the expansion include:

• Universal compatibility : Webinar Livestorm works 100% in any web browser, including Internet Explorer and Safari, which means you can access your webinars from anywhere, on mobile or desktop.
• Basic webinar requirements : Webinar Livestorm covers all the basic requirements for a successful webinar, including the ability to use a webcam, share your screen, chat, create polls, and more.
• Advanced post-webinar analysis : After your webinar, use Livestorm's advanced analytics tools to understand your audience behavior and measure the success of your event.
• Audience segmentation : With Webinar Livestorm, you can segment your audience based on their behaviors and preferences, allowing you to target your content more effectively.
• Lead Management : Livestorm helps you manage your leads effectively, offering you the possibility to follow and engage your prospects as part of your webinars.
• Native integrations with CRM and marketing tools : Connect Webinar Livestorm with your favorite marketing and CRM tools to maximize the effectiveness of your webinars and automate your sales and marketing processes.

With Livestorm, you can focus on creating great webinars for your business, without worrying about technology.

9. Integrations

LiveStorm is more than just webinar software. It's a fully integrated communication platform that connects to a wide range of other applications to help your business be more productive and better understand your customers.

Here's a look at key LiveStorm integrations:

• Browser compatibility: LiveStorm works on all devices equipped with a modern browser, including smartphones and tablets. Whether you're using Chrome, Firefox, Safari, Opera, or Edge, you can easily access Webinar LiveStorm.
• CRM and marketing automation: LiveStorm syncs with leading CRM and marketing automation platforms to generate leads, like Salesforce and HubSpot. These integrations make it possible to track webinar attendee information, generate leads, and conduct effective marketing campaigns for prospects.
• Collaboration and productivity: LiveStorm also integrates with Slack, promoting better team communication and increased productivity.
• Analysis and follow-up: With the Facebook Pixel integration, you can track lead conversions, optimize ads, and build leads for future ads.
• Automating tasks: With Zapier, LiveStorm can connect to over 1000 popular apps, automating tasks like sending follow-up emails or updating contact databases.
• APIs and webhooks: The LiveStorm API allows you to personalize your webinar experience and integrate with other tools and services that your business is already using.

LiveStorm integrations help create a smooth and effective webinar experience while taking advantage of existing tools for better collaboration, lead management, and analysis.

Pricing

LiveStorm offers a range of pricing plans tailored to the needs of each user, whether it's a small business just starting out or a large business that needs a comprehensive business solution.

Here is an overview of the options available:

Free plan

This plan is perfect for those who want to test the core features of LiveStorm. It's free and doesn't require a credit card.

• Price: Free
• Active contacts: Up to 30 per month
• Session time: Up to 20 minutes
• Attendees: Up to 30
• Team members: Unlimited
• No software to install

Pro plan

For those who need more capacity and features, the Pro plan is a great option. It is billed either annually or monthly.

• Price: 79€/month with annual billing or 99€/month with monthly billing
• Active contacts: 100 per videoconference
• Session length: Up to 4 hours per meeting
• Participants: Up to 100 per videoconference
• Team members: Unlimited
• Support: Standard support

Business Plan

The Business plan is intended for businesses with greater needs. To find out the price, you need to contact the LiveStorm team.

• Price: On quotation
• Active contacts: From 500
• Session length: Up to 4 hours per meeting
• Attendees: Up to 3,000 per videoconference
• Team members: Unlimited
• Support: VIP support

Enterprise plan

The Enterprise plan offers the greatest flexibility and top-of-the-line features. To find out the price, you need to contact the LiveStorm team.

• Price: On quotation
• Active contacts: From 500
• Session length: Up to 12 hours per meeting
• Attendees: Up to 3,000 per videoconference
• Team members: Unlimited
• Support: VIP & SLA
• Training & Onboarding, Dedicated Success Manager

Each plan has its own benefits and features, allowing you to choose the one that best fits your needs.

LiveStorm Security and Privacy

LiveStorm is a market leader in webinar or videoconferencing platforms that places major importance on the security and privacy of its users.

Here is a brief overview of their key measures for your meetings:

• Regulatory compliance : Being a company based in Europe, LiveStorm strictly complies with the General Data Protection Regulation (RGPD) for your meetings
• Conference security : The WebRTC protocol is used to ensure secure audio and video transmission during conferences.
• Data protection : LiveStorm applies cutting-edge security protocols like TLS (Transport Layer Security), AES-256 encryption, and SHA-256 hashing to protect data in transit.
• Transparency : LiveStorm is open and transparent about its security measures, allowing users to verify their effectiveness themselves.

In conclusion, Webinar LiveStorm relies on a multiple and rigorous approach to guarantee the security and confidentiality of users of its platform.

Customer Support

LiveStorm stands out for its robust, multilingual customer service.

Here is a summary of the options available:

• Accessibility : Webinar LiveStorm customer support is available by phone seven days a week, ensuring constant support for users.
• Email support : You can contact the support team via email for help or to ask questions.
• Multilingualism : Customer support is available in three major languages: English, French, and Spanish.
• Social networks : Webinar LiveStorm maintains an active presence on social platforms like Facebook and Twitter, providing another way to get help or to get your questions answered.

Webinar LiveStorm's commitment to quality customer service is reflected in its ubiquitous accessibility and ability to meet the video conferencing needs of its users in multiple languages.

Alternatives to Livestorm

Looking for an alternative to Webinar Livestorm? Below is a list of a few popular options that you might want to consider.

1. Zoom

Recognized globally, Zoom is a video conferencing platform that has proven its worth during the pandemic.

Features

• Zoom allows you to organize online meetings and for participants to join them quickly in real time
• Zoom can be used to organize webinars and virtual events, such as video conferences.
• Does not offer on-demand webinars, limiting video creation as part of a content strategy
• Limit for functions addressed to prospects
• Register using a simple registration form

Pricing

• Free for up to 100 participants for unlimited group meetings of up to 40 minutes
• The $199 per year enterprise plan offers 300 attendees at virtual events, the addition of corporate branding, and 99 product licenses, each with 1GB of cloud storage

However, Zoom doesn't offer webinar automation like Livestorm does.

2. Demio

Demio aims at an audience similar to Webinar Livestorm, offering numerous marketing and webinar features to generate leads for you.

Features

• Allows you to create a series of scheduled sessions, automate events to broadcast pre-recorded presentations and video conferencing in real time
• Includes forms to register new leads and send email notifications, like reminders and follow-ups

Pricing

• Premium prices start at $34 per month or $69 per month for the growth plan (based on annual billing)

While Demio offers fewer marketing features for prospects than Livestorm, it's still a more affordable option.

3. GoToWebinar

GoToWebinar offers a hassle-free webinar and live conferencing solution that can handle up to 3,000 attendees.

Features

• Works for live and pre-recorded events like real-time video conferencing
• Provides multiple brand valuation features, webinar templates, and a custom registration form
• Attendees can “raise their hands” virtually

Pricing

• Packages start at $49 per month and go up to $399 - the latter allowing for up to 3,000 participants

GoToWebinar doesn't offer a free version like Livestorm, but does offer a variety of features that may be useful for your business.

Zoom vs Livestorm: What are the differences?

When comparing Zoom to Livestorm, there are several major differences, in terms of features, pricing, and audience targeting.

1. On-demand and automated webinars : Unlike Zoom, Livestorm offers the ability to create on-demand, automated webinars. That means you can easily create videos as part of your content strategy with Livestorm.
2. Post-webinar analysis : Livestorm offers advanced post-webinar analysis tools, a feature that Zoom doesn't offer as extensively.
3. Native integrations with CRM and marketing tools : Livestorm offers native integrations with various CRM and marketing tools, which can be useful for optimizing your sales and marketing process. Zoom also offers integrations, but they may not be as extensive as Livestorm's.
4. Audience segmentation : Livestorm allows audience segmentation, which is a key feature to target your content more effectively. Zoom does not offer this feature.
5. Audience capacity : With its free plan, Zoom allows you to accommodate up to 100 participants, while Livestorm has more limited capacity for its free plan. However, both platforms offer paid plans to accommodate more participants.
6. Rates : In general, Zoom is often considered to be more affordable than Livestorm, especially for small to mid-sized businesses. However, it's important to consider the additional features Livestorm offers.
7. Ease of use : Both Zoom and Livestorm are known for their ease of use. However, some people may prefer the Livestorm user interface for its simplicity and usability.
8. Customer support : While both platforms offer customer support, some users mentioned that Livestorm support is more responsive and helpful than Zoom's.

Ultimately, choosing between Zoom and Livestorm will depend on your specific business needs and the features you're looking for in a webinar platform.

Final Verdict

This concludes our Livestorm webinar review, as you can see Webinar Livestorm offers a really generous package for a good price compared to other services.

Webinar Livestorm is a great software platform to consider if you want to create professional video engagements.

With its annual and monthly plans, you can choose the one that best suits your online events and ensure that billing is a breeze.

Whether you need to engage with your customers or train your employees, Webinar Livestorm has a plan that will suit your use case.

Plus, with active customer service that helps you every step of the way, you can be confident that you're in good hands.

If you're ready to get the most out of your meeting room and abandon traditional conference calls for good, Webinar Livestorm is a great solution to consider.

I highly encourage you to test their free plan and explore the features for yourself.