Pictory AI : Full Review, Testing, and Presentation (2025)

Create high-quality videos or convert blogs into videos with Pictory AI's artificial intelligence. Simplify video production using Pictory AI.

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4.8

/5 | 101 reviews ⭐️

Full review of Pictory AI

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Starting from

19

$

/month 💰

United States (Bothell)

logo Pictory AI

Summary: What you need to know

Pictory AI is a versatile video creation tool that uses artificial intelligence to transform text into engaging video content. Ideal for marketers, educators, and content creators looking to produce professional-quality videos without advanced editing skills. With plans ranging from $23 to $119 per month, Pictory AI caters to various needs and budgets.

✅ Highlights

  • Script to video conversion for various content types
  • Article to video transformation from a simple URL
  • Text-based video editing for easy content modification
  • Customizable templates with access to millions of visual elements
  • AI-generated voiceover for professional narration

⚠️ Limitations

  • Limited AI voice options for personalization
  • Potential learning curve for new users
  • Technical support sometimes slow according to some users

Pictory AI provides an efficient solution for streamlining the video creation process with AI. Particularly suitable for small businesses, educators, and content creators needing quick and efficient video production, despite some limitations in voice personalization and support.

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What is Pictory AI and who should use it?

Pictory AI, launched in 2020, is an innovative video creation platform that uses artificial intelligence to quickly turn text into engaging videos. This tool makes video production accessible to everyone, even without advanced technical skills.

Ideal for various profiles:

  • YouTube Content Creators: Turn Your Scripts Into Engaging Videos
  • Bloggers: Give a new dimension to your articles
  • Marketers: Quickly produce videos for your campaigns
  • Online Trainers: Create engaging visual learning materials
  • Businesses: Strengthen your video content strategy without heavy investments
Pictory AI user interface showing the transformation of text into video

Pictory AI simplifies video creation, making it fast, affordable, and efficient. With features like automatic transcription and an extensive media library, it makes it possible to produce professional-quality videos that capture attention and increase online visibility.

Pictory AI features

Text to Video Conversion

Converting Text to Video

Pictory AI excels in transformation of textual content into engaging videos. The tool uses AI to automatically select relevant visuals, generating videos that are optimized for various platforms.

Strengths:

  • Fast conversion of scripts and articles into videos
  • Creating short versions from existing videos
  • Optimization for social networks and websites

Users like the speed of the process, but some note that the options for customizing visuals can sometimes seem limited.

Automatic Transcription and Subtitling

This feature improves accessibility and engagement of your videos. Pictory offers:

  • Precise automatic transcription
  • Generating customizable subtitles
  • Improving SEO, especially on YouTube

The accuracy of the transcripts is widely welcomed, although manual adjustments are sometimes required. The tool also helps eliminate “filler words” for smoother videos.

Rich Media Library

source: Pictory video editing software website

Pictory gives access to a vast collection of resources to enrich your creations:

  • Over 3 million videos and images
  • 15,000 royalty-free music tracks

This wealth makes it easy to create varied and engaging videos. However, some users find that media integration can sometimes be lacking in finesse.

Automatic voiceover

source: Pictory.ai website

Pictory offers AI-generated voiceovers, offering a variety of voice and accent options. Premium users benefit from high-quality voices thanks to the partnership with ElevenLabs.

While standard voices may sound a bit robotic, premium voices are appreciated for their realism. However, some users would like a greater variety of voices available.

Creating Videos in Different Formats

The tool allows create videos adapted to various platforms :

  • 16:9 format for YouTube
  • 1:1 square format for Instagram
  • 9:16 vertical format for TikTok and stories

This flexibility is appreciated, but some users would like even more customization options for specific needs.

Pictory AI pricing

Pictory software prices

Standard Plan ($19/month) - Newbie Creators

This plan provides a good starting point for individual creators:

  • 30 videos per month
  • Maximum length of 10 minutes per video
  • 10 hours of video transcription
  • Access to 5,000 music tracks

Ideal for those who are new to video creation for social networks or the blogs.

Premium Plan ($39/month) : Professional Creators and Small Businesses

Designed for more intensive use, this plan includes:

  • 60 videos per month
  • Text-to-video projects up to 20 minutes
  • 20 hours of transcription
  • Access to 10,000 music tracks
  • Integrations with tools like Hootsuite

Perfect for regular creators or small businesses that require a higher production volume.

Teams Plan ($99/month) : Collaborative Teams

This plan promotes collaboration with:

  • Access for 3 users
  • 90 videos per month
  • Projects up to 30 minutes
  • 20 custom designs
  • Advanced sharing and collaboration features

Suitable for marketing or content teams producing videos on a large scale.

Enterprise Plan (on request) : Large Organizations

Offers tailor-made solutions for large companies:

  • Adjustable video quotas
  • Flexible project duration
  • Custom features
  • Priority support

Ideal for organizations with complex video production needs and requiring a high level of customization.

Pictory AI thus offers a range of plans adapted to different needs and budgets, from individual users to large businesses, making video creation accessible to everyone.

Alternatives to Pictory

Pictory has several options to choose from, as follows:

Pictory AI is a text-to-video conversion tool, but there are other alternatives for making marketing videos:

1. FlexClip: Versatile and Accessible Online Video Editor

create videos with FlexClip

FlexClip is presented as a versatile alternative to Pictory AI, offering a complete range of tools for online video creation.

Features

  • Intuitive Editor: Create and edit videos easily with a user-friendly interface.
  • Rich Library: Access a vast collection of clips, music, and animations.
  • Pre-designed templates: Use templates to speed up the production of professional videos.
Elai pricing

Pricing

  • Basic: Free, with limited features and a watermark.
  • Paid plans: Starting at $8.99/month for advanced options and watermark removal.

FlexClip is ideal for users looking for a simple and effective platform for creating videos, with a wide variety of resources.

SEE MORE: Try FlexClip Now

2. Fliki: Innovation in Video Generation by AI

Fliki software interface

As an alternative to Pictory AI software, Fliki shines with its use of AI to convert text into visually appealing videos.

Features

  • AI video generator : Turn text into videos with realistic voices.
  • Customizable subtitling: Tailor subtitles to your brand for a personal touch.
  • Extensive Media Library: Access a vast collection of images, voiceovers, and background music.
Pictory AI pricing

Pricing

  • Free plan: Basic features, 5 minutes per month, 720p videos with watermark.
  • Paid plans: Starting at $6/month for premium features and longer content without watermarks.

The Fliki software stands out for its ability to create videos from text, offering a unique user experience with realistic AI voices.

SEE MORE: Try Fliki now

3. Elai: Mass Video Production Made Easy

elai homepage

The software Elai is positioned as a robust alternative to Pictory AI, focused on the rapid and mass production of quality videos.

Features

  • Mass Video Creation: Generate a high volume of marketing videos easily.
  • Machine Translations: Produce multilingual videos effortlessly.
  • Advanced Customization: Import your own fonts and use custom avatars.
price list page elai

Pricing

  • Basic: $29/month.
  • Advanced: $99/month.
  • Business: Personalized rates.

The Elai software is a great choice for those who require fast, high-volume video production, with customization features that stand out from other platforms like Pictory AI.

SEE MORE: Give Elai a try now

FAQs

What happens to my videos if I cancel with Pictory?

All of your videos are yours and can be kept forever and ever.

Does Pictory work on any device?

Yes. Pictory works on any operating system, as long as you have an Internet connection and a browser Chrome This includes Windows, Mac OS, iOS, or Linux.

Final opinion

Pictory sign-up

Pictory AI software is an excellent artificial intelligence software platform to consider if you want to quickly create and edit professional videos for your communication.

With annual and monthly plans, you can choose the one that best fits your business and ensure billing is a breeze.

Whether you need to engage with customers or train employees, Pictory AI has a plan that will fit your use case.

Plus, with active customer support that helps you every step of the way, you can be confident that you're in good hands.

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Stephen MESNILDREY
Digital & MarTech Innovator

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