What is TeXau?
TexAU is a marketing automation and lead gen platform based in Sheridan, USA. This game changing solution helps businesses prospect and grow in the digital world.
Built on the idea of simplifying and automating complex social interactions TeXau evolved into a full marketing tool for professionals. The platform allows marketing and sales to automate lead gen and customer engagement tasks.
Features of TeXau:
- Custom workflows
- Data extraction and enrichment
- Multi channel prospecting campaigns
TeXau stands out by being able to integrate multiple data sources and platforms for a one stop solution for all businesses.
Features
1. LinkedIn Data Extraction
TeXau is the best LinkedIn data extraction AI for B2B lead gen. This feature allows you to extract full profiles, comments on posts and reactions to posts.
With this information you can identify and target your potential leads on this professional platform. Being able to tap into the wealth of information on LinkedIn and LinkedIn Sales Navigator opens up new ways for B2B prospecting.
2. Automatic Profile Enrichment
Automatic Profile Enrichment is a key feature of TeXau. With integration with Dropcontact the platform can auto complete lead profiles with essential information.
This includes:
- Adding verified business email addresses
- Adding extra data on the company
By improving the data quality TeXau increases the chances of conversion for its users.
3. Multi channel Prospect Campaigns
TeXau stands out by being able to orchestrate multi channel prospecting campaigns. This allows to create personalized sequences on multiple platforms to maximize the reach and impact of prospecting.
You can reach your leads via:
- LinkedIn for professional networking
- Email for direct communication
- Other channels depending on the strategy chosen
4. Custom Workflows
Creating custom workflows is at the core of TeXau, users can create bespoke automation scenarios called “recipes” by combining different actions or “spices”.
This allows to answer to the specific needs of each business and optimize the lead gen process.
5. Integrations
TeXau has many integrations with other tools to sync information and optimize the whole sales process.
The platform integrates with:
- A CRM for contact management
- Emailing for campaigns
- Other tools in your marketing stack
Pricing
TeXau has pricing plans for all types of users, from small businesses to big agencies.
This app also has:
- 2 weeks free trial to try the features
- 1 free plan with limited features to test the platform
These pricing options allow you to choose the plan that suits you and your budget and grow with your business.
Starter ($79/month): Individual users and small businesses
This plan is for automation newbies. It includes:
- Access to basic services
- Chrome extension available (cookie harvesting)
- 5 tasks per day
For freelancers and small businesses who want to try automation.
Growth ($199/month): Growing businesses
For businesses who want to scale automation this plan includes:
- Advanced features
- More automation capacity
- Extra tools for prospecting campaigns
For businesses who want to speed up their automation and lead gen strategies.
Agency ($459/month): Large agencies and businesses
This plan is for large agencies and businesses who need to automate on a large scale. It includes:
- Unlimited features
- Priority support
- Multiple accounts and teams management
A full solution for companies who need a robust and flexible platform.
TeXau alternatives
TeXau vs Phantombuster
TeXau and Phantombuster are two automation platforms for lead gen and data scraping. They have similar features to extract information on LinkedIn and automate social media.
But there are differences:
- Maturity : Phantombuster is considered a more established tool.
- Breadth of features : TeXau covers more platforms and has more automation options.
- Pricing : TeXau is cheaper, $59/month vs $69/month for the other.
In terms of usability, Phantombuster has a steeper learning curve than TeXau.
TeXau vs La Growth Machine
TeXau and La Growth Machine both automate prospecting and lead gen campaigns but they do it differently:
- Multichannel approach : La Growth Machine has advanced multi-channel campaign management (email, LinkedIn, Twitter) which is not available at TeXau.
- Pricing : La Growth Machine has plans starting at €50/month with unlimited features for leads, TeXau starts at $59/month.
- Target audience : La Growth Machine is for businesses who need an all-in-one multi-channel marketing solution, TeXau is for automating specific lead gen tasks.
Choose according to your needs:
- TeXau is a service that automates social networks and all marketing efforts for lead generation.
- Phantombuster for a mature tool with many features
- La Growth Machine for multi-channel campaigns and a broader digital marketing and its applications
Each tool has its pros and cons and the best choice will depend on your automation, lead gen and overall marketing goals.
Conclusion
In short, TeXau is a powerful tool but requires time to get the most out of it. For experienced marketers who are willing to go through the initial learning curve to get the advanced features.
The pros are the automation of many marketing efforts. Users like the customer support but the quality of the answers varies depending on who you talk to.
But TeXau is not perfect. Some users say it has a steep learning curve; you have to try and fail to master it. And the UI could be more user friendly and the use cases documentation is not always complete.
