GPT-4 Turbo: AI Revolution in the Digital Age

Discover the groundbreaking GPT-4 Turbo, OpenAI’s latest evolution in AI technology. Learn how it’s reshaping AI-human interaction.
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The OpenAI story is a fresco of discoveries and innovations, painted with the brushstrokes of artificial intelligence.

Each release of GPT was a milestone in this technological saga. From the first edition, astonishing in its ability to generate text, to the successive versions that have continued to push the boundaries of human creativity and ingenuity. And now, the timeline is enriched with an unprecedented breakthrough:

  • GPT : The origin, where everything began. An AI that can write, converse, and surprise.
  • GPT-2 : Evolution, where things have accelerated. More fluid, more accurate, and already revolutionary.
  • GPT-3 : Consecration, where boundaries have been blurred. A performance that captivated the development world and beyond.
  • GPT-3.5 : Refinement, where finesse and subtlety have taken place. A smooth transition to future greatness.
  • GPT-4 : The summit, where AI and humanity meet. A perfect balance between complexity and accessibility.
  • GPT-4 Turbo : The future, revealed. Faster, cheaper, and infinitely smarter.

In this continuum of progress, OpenAI recently held its first annual developer conference in San Francisco, an event that marked a turning point.

Each announcement resonated like a promise of what lies ahead: an era where AI personalization is no longer a luxury but a norm, where access to cutting-edge technology is democratized, and where costs are lighter on creative minds and budgets.

Let's get started.

GPT-4 Turbo

1. GPT-4 vs GPT-4 Turbo

GPT-4 Turbo represents a significant advance in the evolution of language models, offering a series of improvements that promise to redefine the boundaries of AI-assisted tasks.

Here's a glimpse of what this new model brings:

  • Extended Context : Can process up to 128,000 tokens, exceeding 100,000 tokens of Claude 2.
  • Up-to-date knowledge : Contains information up to April 2023.
  • Multimodal capabilities : Introduces capabilities for understanding and generating image, speech, and video content.
  • Enhanced recovery : Can integrate external data sources for more comprehensive answers.
  • Customization : Offers the possibility to refine and create custom models adapted to specific needs.
  • Reduced costs : More economical with guest generation three times cheaper and completions that are half as expensive.

GPT-4 Turbo isn't just an incremental update, it's a transformative upgrade that expands the usefulness and affordability of AI, making it a game changer for businesses and developers.

2. More Powerful and Cheaper

OpenAI launches GPT-4 Turbo, touted as a major breakthrough, but is that really the case?

  • Economy or Compromise? The operating cost of GPT-4 Turbo is announced to be three times lower than that of GPT-3. This begs the question: is there a drop in performance to justify such a reduction in cost?
  • Extended Capacity: With a context window that can ingest 300 pages of text, GPT-4 Turbo promises unparalleled accuracy. But does this technical feat translate into a tangible improvement in the user experience?
  • Multimedia Features: The integration of image and audio management is a natural evolution, but is it just a response to the competition or a real innovation?
  • Rate reduction: The drop in API prices is attractive, but is it enough to maintain OpenAI's dominant position in the market?

In conclusion, GPT-4 Turbo seems promising with its improvements and reduced pricing.

3. What's new in ChatGPT

ChatGPT has been a popular tool since its launch, and now it's becoming even more customizable to meet specific user needs.

Here's what you need to know about the latest updates:

  • Customization: OpenAI has introduced custom instructions for setting more precise preferences for ChatGPT.
  • Prompt Management: Advanced users can now avoid manually copying their carefully crafted prompts thanks to new automated features.
  • Concrete examples: During a demonstration, a bot named “Creative Writing Coach” criticized a writing sample PDF, while another, “Event Navigator,” was created to help during an event, with capabilities such as navigating event schedules.
  • Intuitive interface: Prior to publication, creators can guide their GPT interactions to be useful and concise, while avoiding scheduling conflicts.
  • Extensive integration: GPTs can now access web browsing, DALL-E for creating images, and to coding tools for writing and running software.
  • Additional Features: A “Knowledge” section to download custom data and “Actions” to connect to external services, like Canva and Zapier, is also available.
  • Privacy and Security: Creators won't be able to see user chats with GPTs and OpenAI will monitor activities to prevent fraud and inappropriate content.

In summary, these updates make ChatGPT more flexible and powerful, offering extensive customization while maintaining security and privacy. OpenAI focuses on usefulness and efficiency to stand out in the competitive AI landscape.

However, it is legitimate to ask whether these ads are truly groundbreaking or if they are a strategy to remain relevant in a rapidly changing industry. End users will be the ultimate judges of the true value of GPT-4 Turbo.

“GPTs”: Revolutionizing Interaction with AI

OpenAI has launched versions of GPT chat customizable, baptized GPTs, offering flexibility similar to that of applications on a smartphone.

These GPTs allow anyone to create an adapted version of ChatGPT for daily use, whether for specific tasks at work or at home, and then share that creation with others.

  • Partnerships: OpenAI has collaborated with early partners to develop “GPTs” and is starting to offer access to others to create their own “apps”.
  • Availability : GPTs will be available to paid ChatGPT Plus subscribers and OpenAI corporate customers
  • Accessibility: OpenAI makes creating custom GPTs easy, even without coding skills.
  • Market: Users will be able to share their GPTs via a link or through a Store that will open later this month.
  • Democratization: Creators, entrepreneurs, and hobbyists can now develop smart tools.
  • Sales and Data: Sales of GPTs through the OpenAI Store are expected in the coming months, with users being able to choose whether their data is used to train future models.
  • Enterprise customers: Enterprise customers will be able to create GPTs exclusively for internal use within their company.

OpenAI is not yet revealing all the details about revenue sharing for applications sold in its store.

However, the company anticipates that highly successful GPT creators could earn hundreds of thousands of dollars per year.

GPT store: Discover and Monetize Creations

The establishment of a “GPT store” is perhaps one of the most exciting announcements.

This digital marketplace will offer popular tools created by “verified builders”, allowing the most useful creations to stand out.

Innovation does not stop at creation; it is also reflected in the economic potential that these GPTs represent:

  • Paid creators: OpenAI plans to remunerate the creators of GPTs through the “GPT Store”, offering a new path for digital entrepreneurship.
  • Long term vision: “GPTs” are the prelude to a future where AI agents will take over real tasks around the world, underlining OpenAI's vision of increasingly integrated and beneficial human-AI collaboration.

These developments mark an exciting period with OpenAI leading the charge and where a true artificial intelligence economy is emerging.

API Wizards: Creating Virtual Assistants

OpenAI simplifies the creation of virtual assistants with a new innovation.

  • API Assistants platform : A tool to facilitate the design ofAI assistants.
  • Fluid dialogues : Persistent threads for ongoing conversations.
  • Integrated code interpreter : Secure execution of Python code for education and development.
  • Advanced function call : Ability to manage multiple and consecutive tasks.

By introducing the API Assistants, OpenAI offers developers an accessible way to build advanced AI assistants, marking an important step towards a more intuitive use of artificial intelligence in everyday life.

OpenAI strengthens the legal security of AI

OpenAI reinforces the legal security of AI with the introduction of a Copyright Shield at the service of users.

  • Protection of creators : The shield aims to protect the copyright rights of AI creators and users.
  • Responsible use : It establishes clear guidelines for the responsible use of AI while respecting intellectual property.
  • Source transparency : OpenAI is committed to increased transparency regarding the sources used by its models to build trust.
  • Award process : Mechanisms are in place to ensure the appropriate attribution of AI-generated content.
  • Dialogue with rights holders : OpenAI encourages ongoing dialogue between AI users and rights holders for harmonious coexistence.
  • Ongoing policy updates : OpenAI copyright policies are updated regularly to reflect changes in legislation and industry standards.

This initiative is an important step towards a safer and legally secure use of AI, ensuring that innovations continue to respect creative rights while promoting technological progress.

Conclusion

OpenAI confirms its status as a leader in the field of AI with these announcements.

The company is pushing the boundaries of artificial intelligence towards a future where personalization, accessibility, and human interaction are the key words. GPT-4 is not only a technical breakthrough; it is the dawn of a digital revolution that will shape our daily lives.

OpenAI's customizable AI is a bold promise: that of a smarter, more useful, and unquestionably more humane digital world.

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Stephen MESNILDREY
Digital & MarTech Innovator

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