What is RedCircle?

You are considering Start your own podcast and to share your ideas with the whole world?

With so many others doing the same thing, succeeding in this industry means that you need to do some things better than other podcasters.

At the same time, the last thing you want is to pick a podcasting hosting site with a huge learning curve that doesn't allow you to get started right away.

With different podcast hosting platforms offering unique features, benefits, and tools, it can be difficult to determine the best fit.

RedCircle is a podcast hosting platform that has recently gained popularity for its wealth of features, competitive pricing plans, and superior advertising and monetization opportunities.

Kadin and Jeremey Lermitte (former Uber employees) founded RedCircle in 2018, with the vision of growing it into a platform where podcast creators could easily connect and grow their fan base.

Features

1. Account Management

With the possibility of creating an unlimited number of podcasts With each plan, RedCircle offers users plenty of features to help them manage their accounts.

The higher paid plans offer more options for customizing and managing these podcasts.

The interface is very user-friendly, with all functions easily accessible from the main dashboard.

With the analytics provided, which covers a large amount of data, you can track your progress and see which episodes resonate the most with your audience, so you can produce more.

Whether you want to understand your audience and track your progress, get smarter as you go with built-in analytics, or track downloads based on specific demographics, RedCircle has the features you need to succeed.

Let's take a closer look at some of these characteristics.

2. Unique selling proposals

I already mentioned that RedCircle allows you to earn money with your podcast thanks to an advertising model that is not often found on competing platforms.

RedCircle's platform is an all-in-one hosting tool for podcasters, where you can not only host and distribute your content but also monetize it through branded advertising.

To do this, podcasters have the tools they need to customize where, how often, and when their ads appear.

This allows podcasters to control their content and how they want to deliver it to their audience.

That said, here are some of the ways podcasters can make money with RedCircle:

Cross promotions allow podcasters to promote other podcasts in other shows, and in turn, they return the favor. It's a great way for podcasters to grow while helping others.
RedCircle also has an option for those who like the idea of a subscription model. It's a way to provide value to your listeners by giving them bonus content, early access, or even ad-free content. While podcasters have traditionally turned to platforms like Patreon to set up this model, RedCircle makes it easy to do it all in one place.
Additionally, podcasters always appreciate donations because they allow them to continue doing what they love without having to worry about the financial side of things. RedCircle facilitates this process by offering subscribers an A to Z solution to donate to their favorite show.
Last but not least, is hosting and distribution. RedCircle hosts your podcast for you and distributes it on major platforms, such as iTunes, Spotify, etc. It's a great way to offload distribution so you can focus on creating great content.

Podcasters get paid instantly when they make money, allowing them to access their funds in days, not weeks or months, as other platforms do.

Thanks to the integration of Stripe, podcasters can get paid through their account, which is very convenient.

3. Advertising platform

RAP (or Redcircle's Ad Platform) is a marketplace based on advanced technology that allows brands with advertising needs to connect with the right podcasters.

It's important to note that this is a very different way of monetizing your podcast because you're not selling ads yourself, but rather allowing brands to find your show (and be a part of it).

Gone are the days when podcasters had to contact brands themselves in the hope of getting sponsorship.

With RAP, all of this is taken care of by RedCircle, saving a lot of time.

It's also a win-win situation for brands.

In this case, brands can reach out to their favorite podcaster and connect with their highly engaged audience, aligning their message with the content that the podcaster typically covers.

This is a much better solution than the traditional method of advertising, which is often disruptive and not very effective.

Additionally, when it comes to advertising, RedCircle offers podcasters the ability to optimize it, using methods such as A/B split testing, where podcasters can change the message and placement of certain ads.

Direct communication between the two parties is also facilitated by using RedCircle, so podcasters can give brands information about the effectiveness of certain ads, including what works and what doesn't.

Overall, RedCircle's advertising platform includes a set of very well-designed tools that allow podcasters to monetize their show.

Get started with RedCircle.

4. Distribution

When it comes to getting your podcast out there, RedCircle has a number of features that can help.

With an RSS feed and support for iTunes, it's easy to submit your podcast to a variety of directories and have it appear in search results.

It also means that your podcast will be available on various devices and platforms, such as the iPhone, iPad, iPod touch, and even iTunes.

The podcasts you create can also be streamed on major podcast platforms, such as Spotify, Stitcher, YouTube, and Google Play Music.

It's a great way to reach new podcast listeners and get your podcast out to a wider audience.

Plus, even if you manage multiple podcasts, RedCircle allows you to easily follow them through a single interface.

5. Dynamic ad insertion

One feature that podcasters seem to like is the ability to dynamically insert ads into their podcast.

RedCircle Create blocks for each ad so that it can be easily inserted into your podcast episode at the right intervals.

It's a great way to make sure ads are showing at the right time and in the right order, without you having to do anything — unless you want to.

If you do, you can optimize the exact placement of ads so that they appear at the most effective time in your podcast.

For example, you wouldn't want to be cut in the middle of a sentence, which is why RedCircle provides the tools to make appropriate changes.

Customer support

First-class customer support is essential for any online platform, especially for something as technical as podcasting.

You can get in touch with the RedCircle customer support team in a variety of ways, including email, phone, or live chat.

There's also a help center full of how-to articles and FAQs in case you need a quick answer to a question.

Plus, there are tons of tutorials from other podcasters on the Internet, which can be very useful if you're just starting out.

Fresh

RedCircle takes a 4.5% share of each transaction as a service fee when a podcaster receives a donation.

In addition, RedCircle keeps 12% of the subscriptions that a podcaster receives.

When it comes to sponsorship, they take 30% of the amount paid.

The platform also keeps half of the revenue that podcasters earn from the scheduled insertion of ads into podcasts.

Additionally, as RedCircle uses Stripe as a payment processor, there is also a 2.9% + $0.30 fee for each transaction that occurs as part of using this payment processor.

Pricing

RedCircle offers the following pricing plans:

Basic plan: Free
Growth plan: $9 per month
Pro plan: $30 per month
Enterprise Pan: Contact them for more details.

These are paid annually.

FAQs

What are the best podcast hosting platforms available?

Podcast hosting sites include Transistor, Podbean, Buzzsprout, Libsyn, Anchor, Simplecast, Google Podcasts, Apple Podcasts and Spreaker.

What advertising features does RedCircle offer?

RedCircle offers a range of advertising tools to help podcasters monetize their content, including display ads, pre-roll and post-roll audio ads, and sponsorships.

Final Verdict

Through this RedCircle podcast review, I hope you'll have a better understanding of the features and benefits this platform has to offer.

Redcircle.com is a great option for anyone looking for an easy to use, feature-rich solution for sharing their message with the world.

The prices are also quite reasonable, especially compared to other suppliers in the sector.