Overview of the most essential Shopify statistics
If you want to know more about the fascinating success of Shopify, take a look at these 15 mind-blowing statistics and facts.
1. Shopify has over 1.7 million merchants.
Given the ease with which it is possible to create a Shopify online store, it is not surprising that many traders are choosing to use this platform. However, this figure is still quite shocking. More than 1.7 million merchants worldwide choose Shopify as their preferred e-commerce platform. While platforms like Amazon claim to have a lot more users, Shopify remains very competitive.
(Source: Unite.shopify.com)
2. There are at least 800,000 active stores on Shopify.
Merchants using Shopify can have multiple accounts and up to two stores per account, making it difficult to assess the exact number of unique stores powered by Shopify. Additionally, new merchants are joining the platform every day and some old ones are abandoning their stores, causing the number to vary constantly. With that in mind, Shopify is estimated to manage at least 800,000 unique stores.
(Source: Shopifyandyou.com)
3. Around 29% of e-commerce websites use Shopify, including Pepsi, Tesla Motors, and Redbull.
Shopify is the platform of choice for 29% of websites that use e-commerce technology.
While most people associate Shopify with small retailers or emerging businesses, countless big names are also present. Some of the biggest brands on Shopify include Pepsi, Gymshark, Tesla Motors, and Redbull, to name just a few.
(Source: Statista.com)
4. Of the more than 3,200 apps available on Shopify, SEO image optimizer, Sales Pop, and Privy are the most popular.
Shopify aims to facilitate the connection of merchants with their potential customers. To this end, it offers more than 3,200 applications, all designed to simplify salespeople's workload and allow them to focus on the core of their business.
Among these 3,200 apps, some of the most popular options include the SEO image optimizer, Sales Pop, and Privy.
(Source: Shopify.com)
5. Mobile browsing is becoming increasingly popular, with 81% of Shopify traffic coming from mobile devices.
Mobile traffic is gradually taking over and is responsible for about half of all internet traffic globally.
On Shopify, mobile reigns even more supreme. Over 81% of all traffic on this site comes from mobile devices. Mobile orders are also on the rise, accounting for 71% of all Shopify orders.
(Source: Shopifyandyou.com)
6. The conversion rate for email recommendations is 4.29% on Shopify.
Of all the digital marketing channels Shopify merchants use, email is the most powerful. It has a recommendation conversion rate of 4.29%. Right behind email were search, with conversion rates of 3.04%, direct marketing, with 2.93%, and social media marketing, with 1.81%.
(Source: Shopify.com)
7. There are 1,132,470 active Shopify stores in the US, making it one of the most popular online retailers after Amazon and eBay.
amazon and ebay are the top online retailers in the US, but Shopify isn't far behind.
The platform has 1,132,470 stores active in the United States, with more being set up every day. The UK is Shopify's second biggest fan, with 65,167 active stores, and Australia comes in third, with 45,403 stores.
(Source: Statista.com)
8. Nearly 90% of traffic on Shopify is organic.
Shopify strives to offer products And content relevant to its users. With so much effort devoted to organic marketing, it's no surprise that nearly 90% of Shopify's traffic is organic. Among the most used keywords on the platform are “Shopify,” “Shopify login,” and “Business name generator.”
(Source: Similarweb.com)
9. Only between 2% and 5% of Shopify stores are abandoned.
The success of Shopify merchants is evident in their behaviors.
Only 2-5% of Shopify stores are abandoned, which means that most merchants choose to stay and take advantage of all that Shopify has to offer.
(Source: Shopify.com)
10. Shopify has 32% of the market share of e-commerce platforms in the United States.
Shopify is the e-commerce platform the most used in the United States, with more than 32% of businesses using it for their online stores.
WooCommerce is just behind, used by no less than 22% of businesses, and Wix stores is in third place, used by 14% of American online stores.
(Source: Oberlo.com)
11. 31% of Shopify brands plan to build/develop their physical presence.
Although the e-commerce sector has taken the upper hand in recent years, with a compound annual growth rate of 23%, businesses are not ready to make a complete transition to purely online environments. 31% of Shopify brands want to establish or expand their physical presence. 32% plan to offer pop-up and in-person shopping experiences over the next year.
(Source: Shopify.com)
12. Businesses that operate on Shopify have generated $319 billion so far.
With over 1.7 million merchants on Shopify, total earnings of several billion can be expected.
However, we are not just talking about a few billion. So far, businesses that operate on Shopify have generated a staggering $319 billion! In 2019 alone, Shopify merchants saw a 50% increase in online sales. The global e-commerce market grew by only 21%.
(Source: Shopify.com)
13. On average, consumers buy from the same Shopify store 3.8 times.
Shopify customers tend to always want to come back. Over 50% of all Shopify stores have repeat purchases, while individual consumers shop at the same Shopify store 3.8 times, on average.
(Source: Shopify.com)
14. Retail, fashion and apparel, and IT are the top 3 business sectors on Shopify Plus.
Businesses in all categories and niches are choosing Shopify Plus like their e-commerce platform of choice, but some businesses make this choice more often than others.
The top three sectors of activity are retail, with 17% of businesses belonging to this sector, fashion and clothing, with 11% of businesses, and IT, with 6%.
(Source: Enlyft.com)
15. 62% of all Shopify Plus stores are US accounts.
Shopify is one of the most reputable e-commerce platforms in the world, and its Shopify Plus accounts are becoming more and more popular.
The largest Shopify Plus users are in the United States, with 62% of all Shopify Plus accounts, the United Kingdom, with 10% of all accounts, and Canada, with 9%.
(Source: Enlyft.com)
Conclusion
Shopify, one of the biggest names in the e-commerce sector, sets new records every day. Popular with millions of merchants and millions of shoppers, it's one of the best solutions for businesses looking to grow in online environments.
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