In the ultra-competitive world of Instagram, stand out and Getting users' attention can seem like an insurmountable challenge.
This is where hashtags come in, these precious allies that significantly improve the reach and engagement of your publications. But how do you know which hashtags to use to get the best results?
The answer is in Flick, a revolutionary tool designed to help you find the best performing hashtags for your content.
Here is an overview of the main benefits that this essential tool will bring you:
- Data-Based Recommendations: Flick analyzes hundreds of Instagram metrics in depth to suggest the most relevant and effective hashtags for your niche.
- A gain of precious time: Manually looking for successful hashtags can quickly become time-consuming.
- Boost Your Visibility: By using hashtags that are highly targeted and popular in your niche, you significantly increase the chances of your content being discovered by new users. F
Ready to take your hashtag game to the next level? Let's go!
List of steps to boost visibility with the right hashtags
1. Create Your Flick Account
The first step in taking advantage of Flick's superpowers is creating an account. The good news is that Flick offers a 7-day free trial so you can test all of its features without paying a cent.
Here's how to do it:
- Open the official Flick site in your browser: Flick.social
- Click on the green button “Try for Free” at the top right of the home page.
- Fill out the registration form with your email, last name, first name and password.
- Click on “Create Account” and that's it! You will receive a confirmation email to activate your account.
Already won over by Flick and ready to commit yourself? At the time of registration, you can directly choose a paid plan by selecting the “Choose Plan” option. Rates adapt to all budgets, starting at 8 small dollars per month.
2. Start Your First Hashtag Search
Now that you have access to the Flick dashboard, it's time to find the hashtags that will make your reach explode. Here are the steps to follow:
- In the side menu, click on the icon “Search for hashtags”. This is where the magic happens!
- In the search field, enter a keyword that describes the central theme of your publication. For example, if you're sharing a photo from your last trip to Koh Tao, you could type “Thailand travel.”
- Press the button “Come in” on your keyboard to start the search.
Tip from the Pros: For even more targeted results, use the option”Add Filters“located just below the search bar. You can then filter the hashtags by language, number of publications, type of content (photo, video, story...) and much more (example: competition, opportunity, total volume...)!
3. Select the Best Hashtags
Flick's smart algorithm did the sorting for you. All you have to do is select the nuggets that will make your post shine among the competition.
To do this, nothing could be simpler:
- Scroll through the list of hashtags generated by Flick. You will notice that they are classified by competitiveness level: low, medium, or high. To maximize your chances of seeing your content in the “Top Posts” tab, use a balanced mix of hashtags from all three categories.
- To add a hashtag to your selection, click on the gray button “+ Add” to the right of each suggestion. The hashtag will then be highlighted in blue and the label will change to “Added”.
- Continue to pick from Flick's recommendations until you create a set of around 25 to 30 hashtags. This is the optimal number to give a boost to your visibility, without being seen as a spammer in the eyes of Instagram.
Tip: Flick shows you the number of posts for each hashtag. To find the right balance and optimize your reach, choose hashtags with varied post volumes, for example: 5 hashtags with less than 50k posts, 10 between 50k and 500k posts and 10 with more than 500k posts.
4. Copy and Paste Your Hashtags on Instagram
That's it, you've put together the perfect set of hashtags to propel your post to fame.
Now all you have to do is use them on Instagram. With Flick, there's no need to do everything by hand.
Here's how to do it:
- Click on the blue button “Copy” at the top right of the page to copy all of your hashtags at once.
- Once you press Copy, Flick shows you which ones not to use as in the image below, press” againCopy“to keep only the “good” hashtags
- Go back to Instagram and create a new post as you normally would.
- When adding your caption, paste your selection of hashtags at the end. You can embed them directly into your caption or add them as the first comment, right after posting.
- Press”Share“and that's it! Your highly optimized post is online, ready to go viral thanks to the well-chosen hashtags.
The plus of Flick: Manage all your hashtag sets directly from Flick by saving them in collections. You will thus be able to easily reuse them for your next posts on the same theme, without having to search again each time!
Use Flick analytics to see your growth explode on Instagram and understand the hashtags that are getting your posts off the ground.
Tips for optimizing the use of hashtags on Instagram
How many hashtags should you use?
You can put up to 30 hashtags per post.
Contrary to popular belief, using as many hashtags as possible increases your chances of being discovered by new users. That's 30 more opportunities to appear in the search results for each hashtag.
Where should hashtags be placed?
To avoid overwhelming your subscribers with hashtags, you have two options:
- In the caption: With line breaks, you can separate your text from the hashtags for greater clarity.
- In the comments: Post your hashtags in the first comment to make them less visible. Be sure to add them immediately after posting to ensure that your content is considered recent by Instagram.
Languages available by hashtags
Flick provides hashtag suggestions and supports over 25 languages to help you optimize your global hashtag strategy.
How do I hide hashtags?
If you choose to comment on them, reply to an emoji with your hashtags to hide them. But remember, speed is key! Add them right after posting to make sure your post is relevant in the hashtag results.
Types of hashtags
On Instagram, hashtags come in several categories to achieve different goals:
- 🎨 Hashtags linked to a niche — For example, #artisanat or #recettesanté to interact with people who are passionate about your interests.
- 👤 Hashtags that target an audience — Like #parentsactifs or #jardiniers to reach specific people who will find value in your content.
- 🛒 Product hashtags — Useful for businesses, such as #décorationsdomicile or #accessoiresvélo, to attract potential customers looking for these items.
- 📍 Geotagged hashtags — Like #gourmetsparis or #sortiesmarseille to target users by location, ideal for promoting local activities or services.
- 👋 Community hashtags — Created by users or brands to unite a community around a common interest or a campaign, such as #runnersduweb or #foodiesdeFrance.
- ⚠️ Hashtags under surveillance — Avoid hashtags that are currently under review by Instagram to avoid affecting the reach of your posts.
- 🚫 Hashtags banned — Avoid using hashtags blocked by Instagram at all costs, such as #followme, which may be overused or associated with inappropriate content.
FAQs
How much does Flick cost after the trial period?
After the 7-day free trial, Flick offers plans starting at $8 per month, tailored to different types of users and budgets.
Can I use Flick for social networks other than Instagram?
Currently, Flick is optimized for Instagram, but the team is working on integrating other platforms like TikTok and Twitter.
Is there a limit to the number of hashtag searches with Flick?
The number of searches varies depending on your subscription plan. The basic plan includes 15 searches per month, while the higher plans allow up to 50 monthly searches.
Conclusion
Congratulations! You are now a pro at using Flick to find the most powerful hashtags and explode your reach on Instagram.
With this step-by-step guide, you have all the cards in hand to optimize your hashtag strategy in a data-driven way and leave your competitors far behind.
With a tool like Flick in your arsenal, watch your Instagram account take it to the next level.
More visibility, more likes, more comments, more shares, more followers... All this in just a few clicks!
Now it's up to you to play, your success is waiting for you.
