How to do this Growth Hack and what can it do for you?
If LinkedIn is your B2B/B2C platform of choice, then this Growth hack is going to help you a lot.
LinkedIn has over 575 million users, including over 260 million monthly active users, and 40% access it daily. It's clearly a dream platform for Growth Hackers and Marketers.
Expected results of this Growth Hack
- Growth Hack Type: LinkedIn algorithm hack
- Expected results: Strengthening your personal branding, engagement on your posts, and indirectly visits to your Linkedin profile
Why use this Growth Hack?
It's usually hard to get attention on LinkedIn, but once you've successfully broken through their algorithm, you can unlock a treasure trove of leads.
The LinkedIn algorithm has a few “known positives.”
To my knowledge, four of them are known:
- If your content is of immediate interest, that's a positive point;
- Mention people with networks that are bigger than yours;
- Create links to posts on the platform;
- the engagement of other users (i.e. people who like and comment on your articles)
If you want to know more details about the Linkedin algorithm, I let you consult one of my articles: How to become viral thanks to the LinkedIn algorithm?
The principle is simple: you join a network using a Chrome extension called “LEMpods” (LEMpods is created by the same team as LEMlist).
Here's how it works: it's a group of LinkedIn users who automatically comment and “like” each other's posts.
This group of participants who like the content of others works very well and allows you to boost the engagement of your posts, especially at the crucial moment of publication.
If Linkedin observes engagement with your post as soon as it is published, it will continue to show it to your audience and then also beyond your audience if you continue to get engagement.
How do you do this Growth Hack?
Here are the steps you need to take.
- Step 1: sign up on Lempod and Install the Chrome Extension
- Step 2: Invite up to 50 members or friends using a specific code, called a “pod code”
- Step 3: Writing your LinkedIn post
- Step 4: The people who are part of your “Pod” will automatically engage with it on LinkedIn through standard “likes” and comments, sending positive signals to LinkedIn and thus encouraging the algorithm to take your account into account.
It works, it's great, and it's affordable.
For a few dollars per month (for each “pod”), your content will soon rank highly and go viral!
There is also another alternative called Podawaa (Waalawy team)
